Article 5 out of the 10 pillar mission statement for the web start-up I intern at states, “Automation – Machines WILL rule the world someday”. That may be true, but it doesn’t mean I’m looking forward to it.
Launched in 2005 by New York agency Amalgamated, this five year mental abomination has finally gotten off the streets of Boston. Recently, the high reach Svedka billboard was taken down outside of my house, never to plague the skies again. The concept is simple, young adults love the future. It explains why every 20+ prays to Apple and wears golden jump suits from American Apparel.
The transition from future to strange animatronic sex bot is obvious, but just to slam it home they have the tagline “VOTED #1 VODKA OF 2033”. Great, so now I have to wait 23 years till this tasteless cheap garbage water ferments enough for me to enjoy it.